Communication, Marketing and Media - Postgraduate

Postgraduate Courses

Communication, Marketing and Media - Postgraduate

Our Communication, Marketing and Media course portfolio has changed the way people think about business. We're constantly innovating, creating new ways of thinking, different ways of learning and better ways of teaching.

Our postgraduate courses are designed to be flexible and collaborative, giving you the opportunity to gain valuable experience through studying how communication, marketing and digital strategies are used in business. We will equip you with the skills required to adapt in a competitive world where knowledge is constantly evolving.

CIPR Specialist Diploma (Crisis Communication)

CIPR Specialist Diploma - Crisis Communication

Short Course

This professional short course is designed for any professional who has a responsibility for crisis management and business recovery strategies, as well as those looking to specialise in crisis communication as a career.

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Graduate Certificate Creative and Cultural Business

Creative and Cultural Business

Graduate Certificate

The course supports students in developing their academic identity and skills in preparation for postgraduate study. Students will be exposed to and explore the scope and features of the creative and cultural industries, thereby developing academic skills, particularly in the areas of enquiry, research and communication.

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Document Control Foundation SCQF Level 9 (5 credits)

Document Control Foundation

Short Course - 5 credits at SCQF level 9

This short foundation course has been developed for new entrants to the Document Control function in the Oil and Gas sector.

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Knowledge Organisation 15 credits at SCQF 11

Knowledge Organisation

Short Course - 15 credits at SCQF level 11

This short course takes a practical, hands-on approach to Knowledge Organisation, involving students in the construction of a controlled vocabulary, a faceted classification, sample thesaurus entries, and the design of a web portal. These well-established techniques are used to develop an Information Architecture for an organisation, visitor attraction, or an event.

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Managing Subsurface Exploration and Production Data

Managing Subsurface Exploration and Production Data

Short Course

This course is intended to enable students to develop knowledge and understanding of subsurface exploration and production data and evaluate its importance to the upstream oil and gas business.

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Networking 15 SCQF credits at level 11

Networking

Short Course - 15 credits at SCQF level 11

This module will enable you to evaluate recent technologies for information dissemination.

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MSc Business Analytics

Business Analytics

PgCert | PgDip | MSc

The unique MSc Business Analytics degree from Robert Gordon University will prepare you to work with and analyse data effectively to inform business decisions and processes. You will learn to design, commission, manage and deliver data projects and develop the skills and knowledge required to access, analyse and visualise data for business applications.

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CIPR Specialist Diploma (Crisis Communication)

CIPR Specialist Diploma - Crisis Communication

Short Course

This professional short course is designed for any professional who has a responsibility for crisis management and business recovery strategies, as well as those looking to specialise in crisis communication as a career.

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PgCert | PgDip | MSc Corporate Communications and Public Affairs

Corporate Communications and Public Affairs

PgCert | PgDip | MSc

The CIPR accredited MSc Corporate Communications and Public Affairs Master’s degree from Robert Gordon University provides you with the practical skills and relevant academic knowledge to ensure you will be capable of operating in a strategic communication role on graduation.

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PgCert | PgDip | MSc Digital Marketing

Digital Marketing

PgCert | PgDip | MSc

The highly practical MSc Digital Marketing degree at Robert Gordon University will equip you with the theoretical knowledge and skills to be able to design, deliver and evaluate successful strategies and campaigns. If you are looking to top-up your skillset and cannot commit to the full programme, there is the opportunity to study modules on an individual basis.

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PgCert | PgDip | MSc International Marketing Management

International Marketing

PgCert | PgDip | MSc

This accredited MSc International Marketing degree from Robert Gordon University will develop your knowledge and understanding of domestic and international marketing theory and current business management practices. On successful completion you will be able to make an immediate and effective contribution to operations within the field of marketing.

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PgCert | PgDip | MSc Journalism

Journalism

PgCert | PgDip | MSc

Robert Gordon University offers a MSc Journalism course, which focuses on the study of news and current affairs journalism in all its guises – from ‘traditional’ print, radio and TV coverage to the increasingly interactive approaches of news gathering and reporting to audiences of today’s online, digital and emerging multimedia platforms.

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