Strategic Digital Marketing

Short Course - 15 credits at SCQF level 9

Get ahead of the game with this short course in Strategic Digital Marketing. This short course will provide you with an overview of the digital marketing landscape, support you in developing digital marketing strategy and give you experience of the tools and tactics that can be used to communicate effectively with your audiences and customers.

You will gain knowledge and understanding of digital marketing through our online taught provision, delivered in partnership with the Digital Marketing Institute. You will put this knowledge into practice on a project of relevance to you or your organisation. Develop your skill-set, get ahead of the competition and upskill in areas including Search Engine Optimisation, Social Media Marketing, Web Analytics and Website Optimisation.

The course has one study option

Mode of Attendance

  • Online Learning

Mode of Study

  • Part Time

Start Date


Course Length

10 weeks

Have a question about the course? Get in touch with the team and we'll do our best to help.

Get in touch

Taking this course, you will have access to some of the world's best facilities. 

We've invested more than £100 million in the development of our campus, new facilities and new resources.

University Wide Facilities

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