This interdisciplinary course will enable you to take a data-driven approach to business challenges, preparing you to manage, analyse and visualise data effectively. This course has been designed in response to huge demand from employers for individuals with data and digital skills who can turn data into insight and insight into action.
You will develop skills and knowledge of the fundamentals of data management, analysis and presentation and you will put these skills into practice through projects and placement, preparing you for a career in business analytics. You will learn from experts in the fields of business analytics, information and data management, data science, communications, computing and business management.
Working across multiple disciplines, the blend of business, technical with analytical knowledge makes this business analytics degree uniquely valuable. Graduate from this course will be perfectly positioned for roles including as Business Analytics Manager, Insight Analyst or Business Intelligence Officer. These roles fill a key gap in supporting organisations to being data driven and often acting as ‘translators’, working between data scientists or machine learning engineers and broader business units.
Year 1
The first year of the course will provide you with the grounding you need in a range of subjects to underpin your development throughout the degree. You will study introductory modules in data analytics, data management, statistical analysis, programming, and business processes and environments.
Year 2
In second year you will grow your knowledge and understanding of business analytics, decision-making processes based on data, database technologies, and project management principles and methodologies. You will also explore the different roles and career trajectories the course can lead on to.
Year 3
In third year you will learn more about business analytics in practice. You will have the opportunity to explore the application of business analytics through placements, study abroad and real-world projects.
Year 4
In fourth year you will look at more advanced aspects of data management, machine learning and artificial intelligence, business environments and strategy, and data governance. You will develop your confidence as a practitioner working in a self-directed manner on a capstone project that you will develop and deliver.
Events
We have on campus and virtual events to help you find out more about study, student experience and future career paths.
Modules
Modules and delivery order may change for operational purposes. The University regularly reviews its courses. Course content and structure may change over time. See our course and module disclaimer for more information.
Detailed module informationLearning Methods
You will engage with the course through online and on-campus learning materials, lectures, tutorials, workshops and live client projects. These comprise of a mix of group study, discussion, simulation and presentations of findings by teams and individuals. You will work across different schools engaging with staff and students from different courses.
You will be supported in your portfolio and professional development ensuring you graduate not only with a degree, but a portfolio that evidences your ability to put your learning into practice.
Access to our virtual learning environment, Moodle, is also provided giving you access from home to learning materials.
Activity Summary
Year 4
- Lectures - 40 students per group, 6 hours per week
- Seminars -20-30 students per group, 1 hour per week
- Tutorial -20-30 students per group, 1 hour per week
- Project Supervision - 4-6 students per group, half an hour per week
- Practical class or workshop - 20-30 students per group, 2 hours per week
- Independent Study - 20-25 hours per week
How long is a BA (Hons) business Analytics course?
A BA (Hons) Business Analytics degree can be completed over 4 years.
Independent Study
In addition to lectures and tutorials, you will spend approximately 20-25 hours per week outside of the class working on your own. This involves activities, such as prescribed reading, preparing for tutorial assignments, team meetings and researching and writing course assignments.
Staff Delivering on This Course
Staff have relevant teaching, research and professional experience in areas including Business Analytics, Information and Data Management, Data Science, Communications, Computing and Business Management. This helps underpin the delivery of the courses in terms of practical examples and case studies. Such contacts in the industry also provide useful links with regards to guest speakers, student company visits and the organisation of live client projects – all of which play an important role in the course.
Many staff have featured in the annual Support and Teaching staff with Appreciation and Recognition (STAR) awards voted by the students and organised by RGU:Union.
Assessment
Year 1
- 2 Reports
- 5 Portfolios
Year 2
- 1 Written Exam. Average time of exam 2.5 hours
- 1 Report
- 6 Portfolios
- 1 Oral Assessment
Year 3
- 1 Report
- 6 Portfolios
- 1 Set Exercise
Year 4
- 1 Written Exam. Average time of exam # hours
- 2 Written Assignment, including essay
- 1 Report
- 1 Dissertation
- 3 Portfolio
Feedback
We aim to provide you with feedback within 20 working days of hand-in for all written exams, coursework and practical exams.
Academic Support
The Inclusion Centre advises and supports students who disclose a sensory or mobility impairment, chronic medical condition, mental health issue, dyslexia and other specific learning differences. Applicants are encouraged to arrange a pre-entry visit to discuss any concerns and to view the facilities.
Online Learning & Support
All undergraduate and postgraduate students, whether you are learning on campus or by online learning, benefit from using our collaborative virtual learning environment, CampusMoodle. You will be provided with 24/7 online access to your learning material and resources, along with the ability to interact with your class members and tutors for discussion and support.
Study Skills Support
The Study Support Team provides training and support to all students in:
- Academic writing
- Study skills (note taking, exam techniques, time management, presentation)
- Maths and statistics
- English language
- Information technology support
Library Support
The Library offers support for your course, including the books, eBooks, and journals you will need. We also offer online reading lists for many modules, workshops and drop-ins on searching skills and referencing, and much more.
Placements
In Year 3, you will have the invaluable opportunity of undertaking a six-week, twelve-week or year-long placement where you will gain practical experience in an area related to the broader field of business analytics. You can choose to source your own placement or access our Placement Office, who will support you in sourcing and validating a suitable position.
Placements at RGUJob Prospects
This course was designed in response to a well-documented gap in digital and data skills and the need for graduates with knowledge and understanding of data analytics, visualisation, and managing data led projects.
Is Business Analytics a good career choice?
The roles of the Business Analyst, Data Analytics Manager, Business Intelligence Analyst and Insight Manager are all in high demand, graduates will be well positioned to fulfil these roles.
Alumni Story
What is needed for a BA (Hons) Business Analytics course?
Standard Entry Requirements
- SQA Higher: BBCC
- GCE A Level: CCC
- Irish Leaving Certificate Higher: H3H3H3H3
- IB Diploma: 26
Minimum Entry Requirements
The minimum entry requirements for widening access applicants are:
- SQA Higher: BCC/CCCC
Alternative Qualifications
We welcome applications from those with equivalent qualifications to those stated, including SVQs/NVQs, access programmes, Foundation Apprenticeships and overseas qualifications. Applications from students with non-standard qualifications or work experience will be considered on an individual basis.
English Language Requirements
Applicants whose first language is not English should have an IELTS of 6.0 overall, with no component lower than 5.5, or an equivalent.
We accept a variety of in-country and secure English language tests, find out more:
Please note, some courses may require a higher standard of English than stated in this page. Contact admissions@rgu.ac.uk for further information.
Academic Year 2025-2026
Scottish Students
Full Time
| On Campus | ||
|---|---|---|
| Over 4 years | Year 1 | £1820 |
| Year 2 | £1820 | |
| Year 3 | £1820 | |
| Year 4 | £1820 | |
Rest of UK Students
Full Time
| On Campus | ||
|---|---|---|
| Over 4 years | Year 1 | £6250 |
| Year 2 | £6250 | |
| Year 3 | £6250 | |
| Year 4 | £6250 | |
International Students
Full Time
| On Campus | ||
|---|---|---|
| Over 4 years | Year 1 | £16980 |
| Year 2 | £16980 | |
| Year 3 | £16980 | |
| Year 4 | £16980 | |
Academic Year 2024-2025
Scottish Students
Full Time
| On Campus | ||
|---|---|---|
| Over 4 years | Year 1 | £1820 |
| Year 2 | £1820 | |
| Year 3 | £1820 | |
| Year 4 | £1820 | |
Rest of UK Students
Full Time
| On Campus | ||
|---|---|---|
| Over 4 years | Year 1 | £5890 |
| Year 2 | £5890 | |
| Year 3 | £5890 | |
| Year 4 | £5890 | |
EU Students
Full Time
| On Campus | ||
|---|---|---|
| Over 4 years | Year 1 | £5890 |
| Year 2 | £5890 | |
| Year 3 | £5890 | |
| Year 4 | £5890 | |
International Students
Full Time
| On Campus | ||
|---|---|---|
| Over 4 years | Year 1 | £16490 |
| Year 2 | £16490 | |
| Year 3 | £16490 | |
| Year 4 | £16490 | |
Additional Costs
- Approximately £500-£750 for a laptop
Some other costs are not included in the course fees:
- The cost of books that you may wish to purchase.
- Costs associated with any placement / study abroad
- Accommodation and Living Costs
- Printing
Student Funding
If you are a Scottish resident, you may be eligible for funding and should apply to SAAS for funding.
Students from other parts of the UK should visit the appropriate website:
Scholarships and Financial Awards
You may qualify for a scholarship or financial award:
Disclaimer
For new intakes, course fees are reviewed and published annually for each mode of delivery. Tuition fees are fixed for the duration of a course at the rate confirmed in the offer letter. For further information:
Any questions?
Get in touch with our Student Admissions Service and we'll do our best to help.